Hubing scan
Context
Hubing Scan is an all-in-one app where users can take pictures of something they want to hold onto and edit, write notes or even add voice memos and then combine all that in a single PDF that they can share with anyone. I designed this productivity app thinking about specific use cases such as education or the business world, where users might want to register meeting boards quickly, register presentations, class boards or sketches.
Problem
In on-site meetings or lectures, people are so focused on their work or learning that they must register the content written on whiteboards.
From the business side, Bi-bright wanted to add additional value to their physical products (like whiteboards) by providing this productivity app to their customers.
Jobs-to-be-Done
- Users need to register notes on whiteboards and notepads quickly.
- Users need to add context and more information to the pictures taken.
- Users need to make sense of and organize all their notes and pictures.
- Users need to share the notes with their team, so they need a seamless way to put everything together into a single file that can be shared by email.
Archetypes
For this project, we used archetypes as the basis for the discovery work. This framework allowed us to take into account not only user behaviour but also other general characteristics of the targeted customers.
Competitive analysis
Filing system: there is no one "size fits all" regarding the management and inventory of assets. While some adopted the traditional filling system, additional research on this subject made us choose the global search approach, backed a tagging system.
"A fine research paper with the title "Am I Wasting My Time Organizing Email?" by Steve Whittaker and others at IBM Research concluded that, broadly, yes, you are. The researchers collected digital data from 345 users of an email program over several weeks. They found that an email search typically takes about 15 seconds, while a hunt through folders takes about a minute." - Tim Harford
No other scanning or note-taking app offers the possibility to add voice memos.
Something that other scanning apps take advantage of is Text to OCR (optical character recognition) to allow converting manually written text into machine-encoded text. This would be a wishlist feature to add together with voice-to-text for adding notes.
The UX Strategy adopted for storing, cataloguing, and accessing the photos was a global search and tagging system in opposition to the traditional folder system.
The user can change the default file name and add a tag. Tags can create logical groups as the same tag can belong to multiple files, ditching the need for storing files in folders.
Global search and word mining will allow users to find what they are looking for quickly.
